The Do’s & Don’ts of Facebook Advertising

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_column_text css=".vc_custom_1493115071475{padding-bottom: 40px !important;}"] Facebook advertising is huge. Just this week the social giant announced that more than 5 million businesses advertise on its platform each and every month. Facebook advertising is a powerful and effective way to market your business - but only when you do it right. Here’s a quick rundown of the do’s and don’ts of Facebook Advertising. [/vc_column_text][vc_single_image image="58562" img_size="full" qode_hover_animation="" qode_css_animation="" css=".vc_custom_1493115148385{padding-bottom: 40px !important;}"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_column_text] Do… Consider Facebook as part of your wider marketing strategy Despite the increase in advertisers on the plaftorm, many businesses still fail to see Facebook as a vital part of their marketing strategies. However, they could not be more wrong. Facebook offers such a wide range of advert types that whatever you want your customers to do, be that visit your website, download an app, make a purchase etc, there’s sure to be...

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Employee Spotlight: Mat

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_single_image image="58551" img_size="600x600" alignment="center" qode_hover_animation="" qode_css_animation="" css=".vc_custom_1492616186103{padding-bottom: 65px !important;}"][vc_column_text] When you're a Digital Designer at Digital Media Team, there aren't enough hours in the day...

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Greater Manchester Tram Network Rent Map 2017

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_column_text] You might have spotted our Manchester Metrolink Rent Map that we published back in 2015. Since then, house prices have been on the rise and cost of living has increased, so we wondered just how the stats would differ if we were to run our study again. It's been well publicised that rental costs in Manchester and Salford are some of the fastest increasing in the country, so we thought that this, coupled with Metrolink's 25 year anniversary, was reason enough to create an updated version of the map. As you can see from our findings, rental costs on the whole have risen across Greater Manchester, with the biggest average increase taking place in the Salford area, closely followed by the city centre. When people across the country are struggling to afford deposits to buy their own homes, is it really fair that landlords and estate agents are upping rental costs and...

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6 Ways to Make the Most of Instagram for Your Business

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_column_text] Instagram is the fastest-growing social media platform, with over 600 million users logging in to browse and share the latest visual content. What’s more, the app is so addictive that over half of its users log in on a daily basis. If your business is visual, Instagram could be a highly useful marketing tool for you to get to grips with. 75% of people take action after being inspired by an Instagram post, proving the power of well-crafted images. Over 1.5 million businesses are active on the platform - could your brand be next? As Instagram is primarily a mobile app, many business owners are wary of using it, or simply don’t know where to start. However, as the platform continues to grow, it’s becoming more difficult to ignore. Here are six ways to make the most out of Instagram for your business. Let’s go! 1....

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Tell Us What You Think – The Importance of Facebook Reviews

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" box_shadow_on_row="no"][vc_column][vc_column_text] Facebook's new feature prompts users to review business pages they've recently interacted with, and it got us thinking about the importance of Facebook reviews. Just how beneficial are Facebook reviews to a business? Let's take a look. Facebook introduced reviews for business pages back in 2013, allowing users to leave reviews for brands they have had experiences with, whether they be positive or negative. Many brands choose to disable Facebook reviews, fearing that they may receive too much negative feedback. However, it's better for your brand to keep the reviews facility active - social proof will encourage people to use your business if other people have left reviews in the past. (After all, who doesn't check a restaurant's TripAdvisor before booking these days!?) 90% of customers are influenced by online reviews. If your average rating starts to dip, don't panic. Make sure you give timely, polite responses to any negative reviews -...

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