The Ultimate Guide to Social Media Etiquette for Business

The rise of technology has made social media one of the most essential marketing tools for business of all shapes and sizes. Companies look to social media for increased brand awareness at a reasonable cost, and the simplicity of marketing in this way is appealing for smaller businesses. The risk factor is that - given the fast-paced, essential nature of social media - mistakes can be made with the touch of a button. We’ve listed some social media etiquette rules for the four big platforms, helping you behave appropriately whilst using social media for your business. Do you have any additions to the list? Let us know! Facebook Facebook is our favourite channel to market on, due to its large audience base and the advanced nature of its a dvertising platform. We advise that all businesses maintain a presence on Facebook, but it’s advertising performs best for B2C businesses. Here are some etiquette...

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