Social Media 101: How to add an Admin to Your Facebook Business Page

When you own a Facebook Business Page, you’ll want to assign page roles to people who you trust to work on your page. As the page owner, it’s initially down to you to assign the roles. This is something we get asked about all the time, and we often have to walk clients through the process. Luckily, it’s very simple once you know your way around the back end of Facebook. Here’s a handy guide so that you can manage your page roles quickly and easily.

Facebook Page Roles

First up, you need to decide what level of power you want the person to have over your page. Remember, assigning someone a page role could be risky, so make sure you trust that the person can fulfil that role and won’t do anything to damage your page.

We’ve ranked the six page roles in order of most powerful to least powerful.

Admin

An admin can manage all aspects of your business page. They can: send messages and publish as the page, respond to and delete comments on the page, create adverts, see which admin created a post or comment, view Insights, respond to and delete Instagram comments from the page, edit Instagram account details from the page, and assign page roles.

Editor

An editor can send messages and publish as the page, respond to and delete comments on the page, create adverts, see which admin created a post or comment, view Insights, respond to and delete Instagram comments from the page, and edit Instagram account details from the page.

Moderator

A moderator can send messages as the page, respond to and delete comments on the page, create adverts, see which admin created a post or comment, view Insights and respond to Instagram comments from the page.

Advertiser

An advertiser can see which admin created a post or comment, create adverts and view Insights.

Analyst

An analyst can see which admin created a post or comment and view Insights.

Live Contributor

A Live contributor can go live as the page from a mobile device. They can’t comment as the page, create adverts, access publishing tools or view Insights.

How to Add a Page Role

Start by logging into your Facebook and visiting the page you wish to add a page role to. Next, go to ‘Settings’, to the top right of your screen. This will open the main settings page. From here, visit Page Roles, around halfway down the menu on your left.

Facebook page roles

Then you’ll see a section saying ‘Assign a new Page role’. Use the drop down menu to pick which role you want to assign, and then type the person’s name in the box. Once you’ve found the right person, click add. You will be prompted to enter your Facebook password, then click save to save the changes. It’s that simple!

Assigning Facebook page roles

Note: You must be a page admin yourself to assign page roles. So it goes without saying to proceed with caution when you add someone else as an admin – they could delete you as an admin and steal your page.

Editing and Removing Page Roles

You can change someone’s role or remove them from your page by clicking the edit button next to that person’s name. Again you will get a pop-up asking you to confirm your decision. Save off your changes, and you’re all done.

editing page roles

If you’d like to find out more about Digital Media Team and the social media management service we offer for small businesses, click here. Alternatively, you can call us on 0800 808 9980, or drop us a line at hello@digitalmediateam.co.uk.