Social Media Business Survey 2016

Social media is huge. Scrolling through feeds and browsing content has become - like it or not - a part of our everyday lives. Instead of picking up a newspaper, many of us simply pick up our device - usually a smartphone. 

With this in mind, it goes without saying that social media is crucial for businesses. ​It's common sense to market to your audience, and in 2016 that audience is social. Think about your social profiles as your shop front, and your fans as marketing tools. When you make social networking work, it can transform your business. Believe us, we know.

Not content with preaching our love of social to the masses, we decided to go one step further and conduct a survey. We sent out questions to internet users with the aim of finding out their social media and purchasing habits. The results confirmed our suspicions - the social media habits of businesses are increasingly important to consumers. They also confirmed that Facebook is currently the king of social, with 79% of people saying that they would choose the social media giant if they could have only one social account.

We've laid out out our findings in a handy infographic format, which you can peruse at your leisure below. To view the image you can simply click through to it.

If you're a business owner and you'd like to know more about our social media solutions, we'd love to talk to you. You can contact one of our super-happy employees by calling us on 0800 808 9980 or dropping us a line at You can also find us on Facebook, Twitter and Linkedin

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