As 2019 continues to be an exciting journey for Digital Media Team, we’re delighted to announce that we have been made a Premium Facebook Marketing Partner. As a Premium Partner, we are now able to offer our clients a whole host of benefits that other agencies can not.
This change is testament to our team’s excellent track record in driving success for clients across the Facebook and Instagram platforms, as well as our strengthening relationship with Facebook itself.
What is the Facebook Marketing Partner programme?
The Marketing Partner programme recognises Facebook marketing agencies who offer outstanding services, expertise, customer success and customer care quality. Each agency selected for the programme is carefully vetted, and once chosen is able to enjoy a special and more official relationship with Facebook.
What’s more, being awarded Premium Partner status places us in the top 5% of agencies worldwide.
Achieving this accolade is dependent not only on optimised spend levels, but also on optimal usage of the platform across all accounts on an ongoing basis.
Why is the Facebook Marketing Partner programme important?
As more and more people advertise on Facebook, the use of digital agencies and third parties is rising. The programme allows businesses to pick their agency from a directory of trusted companies, rather than going with a firm who may not live up to their promises. As all of the members of the programme are heavily vetted, it means they can not make false claims or promise features that don’t exist.
What benefits does the programme offer?
The Marketing Programme offers a wide variety of benefits, including tools, resources, training and support, allowing us to provide an even better service to our clients. Some of the key benefits for our clients include:
– SUPPORT: We now have a very close and direct relationship with Facebook, which means we have members of their support team willing to help at a moment’s notice. So, if anything goes wrong with our client’s accounts, we can get the issue put at the top of FB’s priority list. As Facebook gets inundated with issues on a daily basis, this can ensure our managed accounts are back up and running in hours instead of days/weeks.
– KNOWLEDGE: Being a partner allows our paid social team to get one-on-one training with Facebook and are the first to hear about new features and media products. This makes sure we are ahead of the curve and using the latest methods.
– EVENTS: DMT will now be proud invitees to all of Facebook’s closed-door events. This allows us to be among the first to know about import updates and changes to the advertising platform and the industry itself! That means as soon as we know, our clients will also know!
Here’s what our Head of Paid Advertising, Matt, had to say about the news:
“In complete honesty, without being too over the top, becoming a Facebook Premium Marketing Partner was an extremely proud moment for me. It has been such a major goal for myself and the team over the past year and for those who aren’t aware of how big this is – to become a Facebook Partner we had to have managed multi-millions in client ad spend before being recognised. Starting out as a relatively small agency, this seemed like an almost impossible task for DMT. Yet, through hard work, determination and incredible results, we got that recognition from Facebook and even had a face-to-face meeting with the Head of Agency Marketing at Facebook HQ! After the analysis of our results and our unbeatable method, we were made a Facebook Partner Agency.”