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5 Crucial PPC Lessons From Our Black Friday Success

ppc

We recently took over the PPC for an international womenswear brand, launching our campaigns on Black Friday week. Our campaigns were a huge success, vastly overshadowing the work of the client’s previous agency. Compared to last year’s campaigns we generated the following results: Cost: (5.6%) Lower Conversion: 140% Increase Conversion Value: 135% Increase ROAS: 149% […]