Social Media

Social Media

Facebook ads performance: 6 unusual ways to maximise the impact of your campaigns

If you’re reading this, chances are you’re already using Facebook as a paid social channel for your business. It’s also likely that you want to improve upon your current performance….

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PPC

PPC case study: Increasing ROAS by 900% for a leading online fashion brand by using Branded & Dynamic Search

A leading fashion brand came to us in December to instruct us to manage and implement an effective and profitable Search and Display campaign as part of their existing marketing…

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eCommerce

Black Friday mission completed: DMT generate over £1M in revenue for clients

It was another bumper Black Friday for ecommerce brands, with figures from Shopify showing that merchants generated over $37 million per hour at peak times on the big day. The…

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Marketing

Google Analytics vs Facebook Ads Tracking: Why don’t they add up?

“Why’s Google Analytics pulling through a lower revenue figure than Facebook?” “Why’s my eCommerce shop not pulling through the same figures my Facebook ads are showing?” That’s because marketing attribution…

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PPC

5 crucial PPC lessons from our Black Friday success

We recently took over the pay-per-click for an international womenswear brand, launching our campaigns on Black Friday week – here are 5 PPC lessons you can learn from our results….

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Social Media

Why you shouldn’t buy fake followers

To quote K-Pop supergroup BTS, we’re so sick of this fake love, and especially on social media, where people LOVE to buy fake followers. In an online world that’s full…

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