Social Media

Facebook ads performance: 6 unusual ways to maximise the impact of your campaigns

If you’re reading this, chances are you’re already using Facebook as a paid social channel for your business. It’s also likely that you want to improve upon your current performance….

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Social Media

Why you should hire a marketing agency over an in-house team

It’s inevitable that at some point every business will sit down and think: do we outsource our social media to a marketing agency or keep it in-house? We’ve decided to…

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Marketing

Google Analytics vs Facebook Ads Tracking: Why don’t they add up?

“Why’s Google Analytics pulling through a lower revenue figure than Facebook?” “Why’s my eCommerce shop not pulling through the same figures my Facebook ads are showing?” That’s because marketing attribution…

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