Tag Archives for " paid social "

How paid social can drive traffic to a B2B website

Paid social is important for any company’s marketing funnel. The customer data Facebook has on its over 1 billion active daily users provides marketers with an unrivalled opportunity to use ads to speak directly to those interested in a product or service. Yet, many B2B companies are wary of using paid advertising on social media, as […]

DMT Spotlight: Cameron

Cameron Swindells

DMT has grown once again and we’ve added a brand new Paid Social Executive to our team, Cameron! With a Master’s in Marketing from Manchester Met and a background in digital marketing, we couldn’t be more excited to have Cameron on board. We caught up with him during his first week to see how he’s settling in… Can you tell us a bit about your position at DMT? I’m […]

The best Google Chrome extension tools to boost your social

Managing multiple social media accounts is no easy feat and, as a social media manager, I have my own favourite set of tools to make my job a little easier. Many of us know that Google Chrome is one of the best internet browsers out there, and is definitely superior to the likes of Microsoft’s […]

Here is why social media marketing is integral to a successful eCommerce strategy

social media

If you sell products on your website, it’s essential for you to be using social media. Simple as. As social media platforms have evolved over the years, they have become more and more crucial for ecommerce businesses, and you absolutely must be using the top social tools in the right way to keep up with […]

Better together: How to combine paid & organic social media

Organic v paid social

As social media managers, we come across business owners of all shapes and sizes with one common goal – to grow their brand using social media. However, it’s interesting to see these businesses take wildly different approaches to social. Some businesses choose to focus solely on organic, opting to spend time posting content across various […]