UGC Video Ads

Elevate your paid social strategy with conversion-focused UGC ad creatives. Using authentic video content, compelling hooks, and strong CTAs, our experts are well-versed in delivering scroll-stopping, direct-response video ads.

This premium UGC service is like no other. From finding the best creators to writing compelling scripts, our carefully curated system provides top-class, performance-focused UGC. With a team of strategists, creators, copywriters, and designers, we offer everything you need to make social media users stop and shop.

Ready to grab attention, resonate with your audience, and showcase a more authentic feel? Get in touch today!

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Digital Media Team Search Results

What Is UGC?

User-generated content (UGC) refers to any content that is created and shared by relatable individuals, giving a more authentic and diverse perspective compared to content made by companies or influencers.As most shoppers (around 85%) are now in favour of user-generated content, 82% of brands and retailers are moving or considering moving paid media budgets to owned and earned content creation.

How Effective Is UGC?

The proof is in the pudding. Recent surveys found that UGC-based ads get 4x higher click-through rates and a 50% drop in cost-per-click than professionally made brand ads.

What Is a UGC Creator?

A UGC creator is someone who produces authentic and relatable content, featuring a brand’s product or service. They know how to connect with niche audiences, building genuine trust without the high costs associated with influencer partnerships.

How It Works

Strategic Research

Our UGC Strategists dive deep into understanding your brand. Through extensive research, we identify the most effective ad types that align with your brand identity and resonate with your target audience.

Creator Matchmaking

We handpick the perfect creator from our diverse network, ensuring they possess the skills and style to bring your brand to life.

Crafting the Creative Brief

Our UGC Strategists craft a detailed brief for the chosen creator, outlining the vision and goals of your campaign. This ensures that every piece of content aligns perfectly with your brand message.

Strategic Scripts by Copy Experts

Our in-house copy team work in harmony with the creative brief, developing the perfect hooks that entice your audience. Every word is carefully chosen to maximise impact.

High-Quality Video Content

The approved brief and script are handed over to the creator, who brings your vision to life through engaging and high-quality video content.

Tailored Delivery Options

Choose how you want to receive your content. Opt for the creator’s final video, or let our in-house design team add creative adjustments to elevate the ad's visual appeal.

UGC Creators VS Influencers: Let’s Talk Money

There is a huge cost difference between influencer content and that made by UGC creators.

A mid-tier influencer (with 50,000 - 500,000 followers) can charge up to £4,000 for one post. Despite the high costs, consumers are still 86% more likely to trust a brand that uses UGC over paid influencers.

Professional creators

Hassle-free contracts

Strategic script writing

Performance-driven UGC videos

Influencers

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Unfortunately, we don't work with brands who have a budget of less than £10,000 across multiple platforms. We always like to be as upfront and honest as possible so as not to waste your time. Please do get in touch via hello@digitalmediateam.co.uk if you have any questions.

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