Jameson Carter had previously been established as a wholesale brand, retailing in the likes of JD Sports. They wished to become a key player on the streetwear scene, and required a full-funnel advertising strategy to help take their brand to the next level. In addition to offering advertising services and helping the brand target users at all stages of the buying journey, we also worked closely with them and offered consultancy services, exploring ways to improve website performance and exploring other avenues of revenue in order to strengthen their overall performance.
Increased link clicks by 464%. Increased purchases by 335%. Increased ROAS by 134%. On the PPC side, due to introducing automated bidding strategies and utilising machine learning, we achieved a 82% increase in revenue with well over 5000 orders over the Black Friday period compared to the previous year. This significantly elevated the overall business and prepared them for the upcoming year.