Paid Social

Our original speciality. Our paid social team have perfected an approach that we’re very proud of. Scaling performance for maximum return, we ensure your ads are seen by the right people, at the right time. As Premium Facebook Marketing Partners, we’re ranked in the top 5% of agencies worldwide for paid social services.

What is paid social?

Social media is one of the most important channels for any brand, especially those in the b2c sector. By combining eye-catching ad design and intelligent data, paid social is an incredibly powerful tool and helps capture user attention at all stages of the buying journey. Your customers spend their time on social media, so putting your ads in front of their eyes can lead to big results.

How will it benefit my business?

Big data and machine learning allows you to target and reach your audience with ease using paid social. Each platform is designed to facilitate the goals of your business, whether that be brand awareness, engagement, sales or one of many other objectives. Advertising on social media gives your brand instant visibility, and in a crowded market, making sure your ads look the part and reach the right people is everything. That’s where we step in.

Is it for me?

Paid social amplifies the position your business is in. If you have a poor product and a website that doesn’t convert, pushing people to site simply won’t work. However, we’ll complete a full audit of your digital activity and website before you sign up. Beyond that point, we’ve put together a comprehensive checklist, helping ensure you’re ready to advertise for best results. We’ll guide you through every step of the way.

Paid Social Features

There’s a reason why paid social spend is growing massively year on year. Here are some of the features our paid social service comes packed full of.

Omni-channel

We know how to target your audience on the platforms they’re using. We promote brands on Facebook, Instagram, TikTok, Snapchat and more, taking a full-funnel approach to capture customers at all stages of the buying journey. We’ll identify the right platforms for your brand, designing and building ads that convert.

Ad Design

We’ve got an in-house design team who are experts in creating thumb-stopping ads. From high-converting DPA ads to slick video content, we’ll take your raw assets and turn them into visually stunning campaigns. Our ad copy team will work their magic, writing on-brand copy that attracts and delights.

Premium Facebook Marketing Partners

We have been awarded Facebook Marketing Premium Partner status, recognising our agency’s methods for paid social. This is not only a testament to our skills and results, but it gives us – and your brand – direct access to Facebook support along with a whole host of other features and benefits.

Retargeting

We use Facebook pixel data to push powerful remarketing ads to your website visitors as they browse their newsfeeds. Retargeting promotes the products your site visitors have been viewing, helping to encourage purchases, rescue abandon baskets, increase the lifetime value of current customers, build lookalike audiences and much more.

ROI Hunter

We are the only UK agency to have access to ROI Hunter – an intelligent tool that allows us to build and optimise campaigns at scale. This technology also enables us to build and customise high-converting DPA adverts, helping us drive conversions and increase your ROAS.

Grow & Scale

Our proven methods will help your business grow and scale. By continuously optimising our campaigns, we’ll make your ad spend work harder, hitting and exceeding ROAS goals and only scaling up when we’re certain that we’ll maintain and grow your returns. This nurturing approach helps you grow your revenue in a secure, cost-effective manner.

Want to learn more? Visit our contact page to make an enquiry.

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