How much do Facebook ads cost?

There are two parts: the ad spend you pay Meta, which you control with daily or campaign budgets, and our management fee. How much to put in depends on your margins, average order value and how crowded your market is, so we review those before recommending a starting budget and targets.

How do Facebook ads work?

You choose an objective, such as sales or leads, and set a budget. Meta then shows your ads across Facebook and Instagram to people likely to act, based on their interests, behaviour and past contact with your brand. The Meta Pixel records what they do after the click, so results can be measured.

What does a Meta ads agency do?

A Facebook ad agency plans, creates and manages your campaigns on Facebook and Instagram. At DMT that covers audience strategy, ad creative, campaign setup, bids, budgets, testing and reporting, with a Paid Media Manager as your day-to-day contact and a Commercial Strategist keeping spend tied to your sales targets.

Do you manage Instagram ads as well as Facebook ads?

Yes. Both run through Meta Ads Manager, so as an Instagram advertising agency we manage them from one account. We make creative for each placement, such as vertical video for Reels and Stories, and let the results decide how budget is split between Facebook and Instagram.

Do you work with ecommerce brands?

Yes. As a Facebook ads agency for ecommerce, we use catalogue ads, retargeting of people who viewed products and creative built around your best sellers, with ROAS as the main measure. Online retailers including Numa Style and a professional cleaning equipment retailer use us for their Meta advertising.

Do you work with brands outside Manchester?

Yes. We are a Facebook ads agency in Manchester, based at Bauhaus, 27 Quay Street, and we run Meta campaigns for brands across the UK. You can meet the team at our office or work with us remotely, with the same named specialists and reporting either way.

Meta Ads

A Facebook ads agency for Meta ads that pay their way.

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Meta Ads Agency Services

As a Meta ads agency, we plan and run your campaigns across Facebook and Instagram from one Ads Manager account. Your Paid Media Manager sets the audiences, placements and budgets around the customers worth most to you, so spend follows the people most likely to buy.

Right people. Right feed.

Instagram Ads That Sell

Instagram is where many shoppers discover new brands. As an Instagram ads agency, we build campaigns for Feed, Stories and Reels, using vertical video, carousels and catalogue ads that pull products from your store, so people can go from ad to checkout in a few taps.

Made for Reels. Built to buy.

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Ongoing Facebook Ads Management

Meta rewards accounts that keep learning. As your Facebook ads management agency, we test audiences and bid strategies, move budget to the ad sets that convert, pause the ones that do not, and show you the cost, revenue and ROAS behind each change.

Constant testing. Steady gains.

Scroll-Stopping Ad Creative

Creative does most of the work on Meta. Our Creative Strategist plans the hooks and angles, then our Graphic Designers and Copywriters make static ads, carousels, motion graphics and video for each placement, with new variations ready before results start to tire.

New angles. Every round.

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How Our Facebook Ads Agency Works

We begin by auditing your Meta Pixel, conversion tracking, past campaigns and margins, or with a fresh plan if you are new to Meta. Your Commercial Strategist sets the ROAS or cost per acquisition you need, then your Paid Media Manager builds prospecting and retargeting campaigns to reach it. For a professional cleaning equipment retailer, Meta ROAS climbed from 7.65x to 13.49x across Black Friday. We are a Facebook advertising agency on Quay Street in Manchester, part of our wider paid social team.

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Your Own Team

You work with named people, not a shared inbox. Your Paid Media Manager, Creative Strategist and Commercial Strategist stay on the account, with our own designers and copywriters, so whoever edits your ads knows your brand.

Profit Over Reach

We treat your budget as carefully as if it were our own. Every ROAS or CPA target is based on your margins and order values, so a good month on Facebook and Instagram means profitable sales, not cheap clicks.

Proof on Meta

Numa Style set a minimum ROAS of £2.50. With continuous testing of static, video and AI-assisted creative, their Meta Ads returned £7.40 ROAS during the spring trading peak.

Open Reporting

You see spend, revenue and ROAS by campaign, along with what we changed and why, in reports written for your whole team rather than only the people who log in to Ads Manager.

Joined-Up Paid

Meta works harder alongside other channels. Our Google Ads and TikTok specialists sit in the same team, so prospecting on Instagram and Facebook and demand capture on search work to a single plan.

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